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Where Would You Analyze The Conversion Paths Users Followed Across Various Marketing Channels? [Solved]
Three Multi-Channel Funnels reports help you analyze conversion paths themselves, as opposed to the contribution of each channel: Top Conversion Paths. Time Lag. Path Length.
Analyzing User Behavior Across Channels
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Attribution Reports and Data-driven Attribution in Google Analytics 4 Properties
Learn more about the attribution reports (Model Comparison and
Using Multi-Channel Funnel reports for analysis (4:24)
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